APP STORE OPTIMIZATION
ASO is the process of optimizing mobile apps to rank higher in an App Store’s search results. The idea is the higher your app ranks in an app store’s search results, the more likely customers will download your app. With over 2,000,000 apps in each app store, even being seen becomes a challenge; let alone being downloaded. At BMG, we believe that the most important aspect to optimization is understanding the mix of marketing to attract your target customers. Our ASO process is to apply an optimal mix of keywords, relevant icons, proper preview videos, screenshots, etc and measure them in each app store (Apple, Google, Samsung, etc.), perform multivariant testing on all aspects of the page to see (bounce rate, impressions, clicks, time on size) and ultimately amplify the conversion rates for App Downloads. Without Downloads, you just wont have any customers. Moreover, At BMG we believe that Apps are built for local markets. With our local marketing techniques and global backbone, we deliver results for your app and your business.
