WHAT WE DO

Services


IDEA DRIVEN PERFORMANCE

Here, we illustrate not only our capabilities but also our strategy and approach to achieving our client’s objectives through our Idea Driven Performance Methodology. At BMG, we believe every search or biddable media auction is won before it starts. We provide customized ideas and strategies to help our partners stay ahead of their competition from pre-click to post-click. We supply our clients with analysis on audience behavior to execute various approaches via Innovation, Demand Generation, and our in-house Technology (Adeqo).
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1.

INNOVATION

Innovation at BMG produces new technology paradigms which change the way customers interact with and experience your products and services. Our Innovation Team focuses on providing technology development and strategy services that build the foundation of business initiatives.

2.

SEARCH: PAID AND ORGANIC

The way we approach search with a unparalleled focus makes our clients successful. BMG powers digital marketing and advertising programs both locally in China, Korea and Japan as well as globally across wider Asia, Europe and North America. Our optimization and services programs achieve brand and direct-response objectives for our clients across a variety of industries.

3.

SOCIAL: CONTENT AND MARKETING

BMG helps our partners grow their social databases while driving social campaigns viral. Social Media Marketing is a great way to drive online to offline (O2O) campaigns in specific markets as everything is fully measurable and trackable.

4.

DISPLAY: PROGRAMMATIC AND INTERACTIVE

Automated decision making based on data improves efficiency in ad buying. The very definition of programmatic – automated buying and selling of ad inventory – implies efficiency. The Artificial Intelligence backed DSP technology analyses available inventory, refines optimization models, and can place real-time bids. Real-time bidding (RTB), a form of programmatic, allows advertisers to buy display at the impression level in an auction environment.

5.

O2O: POINT OF SALE SOLUTION

Locally, in Hong Kong, and globally we believe in the offline merchant and help to connect them to the online opportunity.

OUR CAPABILITIES

We believe that with all the buzz about Data, Efficiency and Scale as being the currency of the 21st centuries, ideas and thought matter more today than ever before. It is here at BMG where we believe that Thought and Ideas travel beyond media into global aspirations. We believe that Ideas Drive Performance.